What is financial awareness? August 14th!!
Financial Awareness Day: It’s Not About the Money — It’s About Knowing
Every year on August 14th, we mark Financial Awareness Day — a date that often slips under the radar unless you’re deep in the world of spreadsheets and financial services. Or deep in life! But here’s the truth:
This day isn’t just for accountants, CPAS, or financial advisors. It’s for all of us — especially for high earners & hard workers who feel like they’re still flying blind when it comes to money.
And if that’s you, let’s pause for a second — because this day is for you, too.
You Make Good Money… So Why Does It Still Feel Off?
You’re a driven professional. You know how to generate results, hit targets, grow revenue. You’ve built a solid career — and the income reflects that.
But still, questions like these pop up:
“Why does my money disappear so quickly?”
“Why do I feel behind even though I earn more than most people I know?”
“Why am I avoiding looking at my accounts?”
That’s the heart of what Financial Awareness Day is all about.
It’s the reminder that money without mindfulness doesn’t create freedom — it just creates noise.
Financial ≠ Fulfilled
Let’s clarify something:
Financial relates to your money. But your financial life? That’s about so much more. It’s about your relationship to control, to safety, to power, to freedom. It’s how you make decisions under pressure. It’s the stories you’ve absorbed and the behaviors you repeat.
Which brings us to the second — and arguably more important — word of the day:
Why Awareness Is Everything
Awareness is not merely about tracking every cent.
It’s about paying attention.
It’s asking:
Where is my money actually going?
What am I avoiding?
Is my financial behavior aligned with my values and goals?
Awareness is not judgment. It’s simply bringing what’s been unconscious into the light — so you can make better decisions from a place of clarity, not chaos.
When you earn a lot but still feel financially disorganized, you don’t need more income — you need more insight.
Financial Awareness Day: An Invitation to Pause and Reflect
This day is an opportunity. Not to feel guilty. Not to feel like you’re behind.
But to:
Check in…
Get curious…
Reflect on what’s working — and what’s not…
Commit to one step toward financial clarity…
That might mean setting up a basic money tracking system, reviewing your current system or your spending over the last 90 days, or finally sitting down with a financial professional. Do you need a financial organizer to see which other professional can best serve you now?
Whatever it looks like, the goal isn’t perfection. It’s presence. It’s awareness.
If You’re Tired of Feeling Like you are in the Dark…
Here’s the good news: Awareness is learnable. It’s a muscle.
And just like you’ve grown professionally through intentional effort, you can build the same confidence and clarity in your financial life — not by earning more, but by paying better attention.
Financial Awareness Day is your invitation.
Not to hustle harder, but to pause — and ask:
“What would it feel like to be fully aware of, and in control of, my financial world?”
The answer might change everything.
Ready to build real awareness — and real control — around your money?
This is the work I help professionals like you do every day.
We CAN make your money feel as powerful as you are.
We can be aware together!